City Profile

  • Square miles:      4.3

  • Population:         12,483

  • Households:       4,496

  • Median household income:   $96,130

  • Median home sales price:     $361,700

  • Median age:        32.5

  • School districts: Boulder Valley School District

  • City, county, state sales taxes:  8.26 percent

  • Top private employer:  Key Equipment Finance (285)

  • Top public employer:    Boulder Valley School District

  • Electricity:  Xcel Energy

Superior’s name reportedly comes from its roots in coal mining and the “superior” quality of coal found in the area.  Superior, 6 miles SE of Boulder, is now one of the fastest growing communities primarily due to the addition of the Rock Creek Ranch subdivision.  The residential development added more that 4,000 homes, raising the town’s population to more than 12,000 residents.

As the town grows, residents and leaders are looking to diversify its economy and develop a central business district.  Plans for the Superior Town Center, a 160-acre mixed-use urban area, have been in the works for more than 15 years.  The project would sit southeast of Hwy 36 and McCaslin Blvd and the commission and town board will be reviewing the plans later this year. 

The population boost gave rise to the Superior Marketplace retail center that features a SuperTarget, Whole Foods, Costco, PetSmart and numerous other retailers and restaurants.  On the southern end of town, several private developers are planning to build a mix of projects including office, retail, hotel and residential developments, with some land still available. 

Superior has about 60 acres of open space, more than a handful of parks and 29 miles of trails.